Client ·········Los Angeles County Fire Department
Type ········· Mini-Doc
Director ······ David Richardson III
Format······· Digital
Type ········· Mini-Doc
Director ······ David Richardson III
Format······· Digital
The Goal
The LACoFD wanted to generate awareness around the various aspects of their department for recruitment purposes.
The Idea
We created a series of the short films showcasing firefighters from around the department and their personal stories.
The Results
The videos lead to awareness and a spike in inquiries within the recruitment department, the explorer programs, and generated revenue for the Pipes & Drums program.